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Amusnet and Entain Partner to Elevate Player Experiences in Italy with Dual-Brand Launch
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08/07/2026

Amusnet and Entain Partner to Elevate Player Experiences in Italy with Dual-Brand Launch

Amusnet Italy has launched its premium gaming portfolio on Entain’s prominent online casino brands, bwin and Gioco Digitale, marking a significant step in strengthening its presence within the regulated Italian market.

Through this strategic collaboration, local players will gain access to the provider’s premium casino content, known for its exceptional reliability, captivating mechanics, and top-tier design. This launch marks the beginning of a phased rollout, with a fully certified portfolio consisting of 174 high-performing titles from Amusnet’s catalogue.

The initial release, which went live on July 1st, features the majestic slot Extra Crown Classic Buy Bonus. This royal, fruit-themed game masterfully blends a traditional aesthetic with modern video slot dynamics, featuring expanding Crown Wilds and dual Scatter symbols. It elevates excitement with an innovative Buy Bonus option for instant action alongside Amusnet’s signature 4-level mystery Jackpot Cards bonus game, providing a truly immersive player experience. 

“Partnering with premium brands like bwin and Gioco Digitale is a major milestone for our growth in Italy,” commented Polina Nedyalkova, Amusnet Italy Director. “Launching onto Entain's platform allows us to reach a wider audience and bring high-quality entertainment to Italian players.”

Both bwin and Gioco Digitale are premier online casino brands operating under the global sports betting and gaming giant Entain, utilising a shared platform to deliver secure and cutting-edge gaming experiences. By aligning with these highly trusted brands, Amusnet is well-positioned to leverage their robust market positioning and extensive, loyal user bases to drive long-term engagement and growth.

With this strategic alliance, Amusnet Italy reinforces its commitment to driving growth in the local iGaming market alongside top-tier operators.

About bwin 

Bwin offers sports betting and a wide range of online casino games through secure and innovative digital platforms. The brand is committed to responsible gaming, providing tools and resources that promote safe play while supporting social sustainability initiatives designed to create long-term value for customers and communities.

About Gioco Digitale

Gioco Digitale combines global expertise with deep knowledge of the Italian market, serving a large and loyal customer base through secure and compliant platforms. The brand is committed to responsible gaming and social sustainability, promoting safe play while supporting initiatives that benefit individuals and local communities.