Amusnet announces the launch of an extensive marketing campaign with its long-term partner, Novibet, for its Live Casino products propositions in Greece. The strategy encompasses a wide range of channels, including social media, YouTube, digital platforms, affiliate and influencer partnerships. This multifaceted approach aims to generate brand awareness, showcasing the distinctive features of Amusnet's Live Casino products in an increasingly competitive iGaming market in Greece.
Scheduled for March - April 2025, the marketing campaign is fully localized and strategically designed to introduce its signature games with live dealers - Vegas Roulette 500x and Dynamic Roulette 120x - together with automatic European Roulette, Dynamic European Roulette, and Onyx Auto Roulette.
“With our Live Casino games with Novibet, we are committed to delivering a high-energy, seamless gaming experience powered by state-of-the-art technology to its vast player community,” said Jelena Stankovic, Director Amusnet Greece. “We are excited for the campaign results and further collaboration making a significant impact in the highly competitive Greek iGaming market.”
On behalf of Novibet, Christoforos Bozatzidis, Chief Marketing Officer of Novibet, mentioned: “We are thrilled to collaborate with Amusnet to bring their innovative Live Casino games to the forefront of the Greek iGaming market. At Novibet, we are dedicated to offering our players immersive experiences, and this campaign aligns perfectly with our mission. By combining Amusnet's state-of-the-art technology with our extensive reach, we are confident this partnership will elevate engagement and provide our customers with an unbeatable entertainment experience“.
The collaboration of Amusnet and Novibet aims to ensure that Greek players enjoy a premium casino experience with ultra-low latency and innovative gameplay, making every spin thrilling and filled with more rewards, including the signature Jackpot Cards bonus game. In this engaging feature, players randomly receive 12 cards and select until they reveal 3 matching suit symbols, with the color indicating their reward level, which adds to the excitement of the game and boosts retention.
Vegas Roulette 500x is a fast-paced European roulette game featuring a live dealer and a dynamic paytable with multipliers of up to 500x, enhancing payout potential. Key features include hot and cold number statistics for the last 500 spins, a re-bet function for the last 15 spins, a spin history tracker for the last 100 rounds, and the Jackpot Cards Bonus Game. Designed for an immersive and rewarding experience, it brings innovative gameplay to the live casino environment.
Dynamic Roulette 120x is an exciting European roulette variant with a live dealer that enhances gameplay with a dynamic paytable and random multipliers of 60x, 90x, and 120x, offering increased payout potential. Players can benefit from advanced features such as hot and cold number statistics for the last 500 spins, a re-bet function for the last 15 spins, a spin history tracker for the last 100 rounds, and access to the Jackpot Cards Bonus Game. With its fast-paced action, Dynamic Roulette 120x delivers a thrilling and immersive live casino experience.
By introducing cutting-edge technologies and captivating gameplay, this collaboration aims to enhance the visibility of Amusnet’s Live Casino products and make a significant impact, fostering a dynamic gaming community. Stay tuned for exciting developments as we bring these thrilling experiences to life for our players!
