Bonus Platform
1. How important is it for Amusnet to build recognisable feature “brands” like Golden Coins Link Jackpot, and now Triple Boost Series, within its game ecosystem?
It’s extremely important for us. In today’s market, players don’t just connect with themes anymore; they connect with familiar mechanics and feature experiences they already trust and enjoy. Golden Coins Link Jackpot has become one of the strongest pillars in our portfolio because players instantly recognise the gameplay loop and the excitement it delivers. With Triple Boost, we wanted to build on that foundation and further evolve the experience, while still keeping it accessible and familiar. For us, recognisable feature systems create consistency across the portfolio and help both players and operators immediately understand a game's value proposition.
2. At its core, what is the strategic objective behind introducing Triple Boost into the Golden Coins Link Jackpot system?
The main objective was to add more depth, variety, and replayability to the Hold & Spin experience without making it overly complicated. Triple Boost introduces an additional strategic layer through the three pots, each of which alters the feature's behaviour. This creates more combinations, more anticipation moments, and more dynamic gameplay sessions. We wanted players to feel that every trigger has the potential to evolve differently.
3. What tangible benefits does Triple Boost bring to operators in terms of engagement, session time, or monetisation?
The system naturally increases engagement because players are not only chasing jackpots anymore, they are also progressing pots and unlocking different feature combinations. That creates stronger session continuity and more emotional investment during gameplay. From an operator perspective, we’ve seen that recognisable feature systems tend to improve retention, replayability, and overall session duration. The layered anticipation and feature progression also contribute positively to monetisation performance.
Read the full interview here.
